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Did you know that In 1998 Grey Goose Vodka was named the best tasting Vodka in the world by the Beverage Tasting Institute?
Grey Goose Vodka was, first created by a chap called Sidney Frank Importing Co (SFIC). Sidney Frank, founder/CEO of the company, developed the idea in the summer of 1996. The initial idea for Grey Goose Vodka was, initially conceived as a luxury vodka for the American marketplace, something Frank had been thinking for a while when he came up with the name.
The expansion of the product followed from this initial intent. After its launch in the American market, Grey Goose Vodka became very successful due to a "confluence of timing and bearings" according to Seth Stevenson.
Grey Goose Vodka was made more expensive than other premium vodka brands to produce a better result and to create a "super premium" category in the American Alcohol markets.
The wheat used in the production of the Grey Goose Vodka is, grown in Picardy, France. The Grey Goose Vodka is, distilled in the same area, North, East of Paris, the distillate is, then transferred to the Cognac, region of France, where it is, mixed with spring water and bottled. The wheat practised in Grey Goose Vodka is soft winter wheat, and is sown in October and collected in August, which presents it with four additional months of growth in contrast to summer corn. The wheat sold to Grey Goose Vodka is, categorised as "superior bread-making wheat", and corn that is soft as opposed to hard.
Yeasts are used to break down the carbohydrates into fermentable sugars. The fermentation takes place consistently over six cascading tanks, creating a 20-proof Beer. The bread-wine is then extracted into a spirit utilising a five step process. The water used in the Grey Goose Vodka comes from an actual spring 150 metres (500 feet) below the blending department in Cognac, which is lined with limestone, implementing calcium-rich spring water. The Grey Goose Vodka is, also purified through a copper filtration method in, order to impart added flavours. That water is then filtered to remove contaminants. After the filtration, the Grey Goose Vodka is, bottled in a plant dedicated solely to bottling Grey Goose Vodka.
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